Recommended tools

The Tools We Actually Use.

The software behind our client work, from hosting and SEO to email, accounting, and podcasting. If it’s on this list, we use it or have set it up for clients.

Affiliate disclosure: some links on this page are affiliate or referral links. If you sign up through one, we may earn a commission or credit at no extra cost to you. We only list tools we’d recommend anyway.

SEO and content creation

What we use to research, write, and publish content that ranks.

Our pickRank MathThe SEO plugin we install on every WordPress site we build.Visit Rank Math →SEOSurferContent scoring against what already ranks, so every post is built to compete.Visit Surfer →AI writingJasperAI writing assistant for first drafts, outlines, and ad copy.Visit Jasper →AI videoSynthesiaTurn a script into a presenter-style video without a camera or studio.Visit Synthesia →VideoLoomQuick screen recordings for walkthroughs, feedback, and client updates.Visit Loom →AssetsEnvatoUnlimited mockups, templates, graphics, and stock for one subscription.Visit Envato →

Web development

The hosting and plugins behind fast, stable WordPress sites.

Our pickKinstaManaged WordPress hosting on Google Cloud. Where we host client sites.Visit Kinsta →HostingSiteGroundSolid, budget-friendly hosting for smaller sites.Visit SiteGround →SpeedWP RocketCaching and performance plugin that makes WordPress noticeably faster.Visit WP Rocket →AccessibilityUserWayAccessibility widget that helps visitors adjust your site to their needs.Visit UserWay →BackupsUpdraftPlusScheduled WordPress backups to the cloud storage of your choice.Visit UpdraftPlus →Social feedsSmash BalloonClean Instagram and social feeds embedded on your site.Visit Smash Balloon →

Marketing

Email, reviews, and events tools that bring customers back.

Our pickOmnisendEmail and SMS marketing built for ecommerce and service businesses.Visit Omnisend →EmailActiveCampaignEmail marketing and automation with a built-in CRM.Visit ActiveCampaign →EmailMailchimpEasy newsletters and email campaigns for getting started.Visit Mailchimp →ReviewsReviews on My WebsitePull your Google and Facebook reviews into a widget on your site.Visit site →EventsThe Events CalendarThe go-to WordPress plugin for event listings and ticketing.Visit site →

General business

The back-office tools that keep a small business running.

Our pickGoogle WorkspaceProfessional email on your domain, plus Drive, Calendar, and Meet.Visit site →AccountingQuickBooksInvoicing, bookkeeping, and payroll in one place.Visit QuickBooks →ProposalsProposifyGood-looking proposals with e-signatures and tracking.Visit Proposify →Email signaturesWiseStampBranded email signatures for your whole team.Visit WiseStamp →Time trackingHubstaffTime tracking and timesheets for remote and field teams.Visit Hubstaff →Field serviceServiceTitanScheduling, dispatch, and invoicing for home service businesses.Visit ServiceTitan →ShippingShipStationPrint labels and manage orders across every store and carrier.Visit ShipStation →FulfillmentShipBobOutsourced warehousing and order fulfillment for ecommerce.Visit ShipBob →

Media and podcasting

What we use to record, stream, and find visuals.

Our pickStreamYardLive streaming and podcast recording right in your browser.Visit StreamYard →MusicEpidemic SoundRoyalty-free music and sound effects for video and social.Visit Epidemic Sound →StockDepositphotosAffordable stock photos, vectors, and video.Visit Depositphotos →EquipmentPodcast gear we useOur microphones, headphones, and studio gear on Amazon.Visit site →Lead genGroup LeadsCapture and export leads from your Facebook group requests.Visit Group Leads →

Branding

Need a quick logo or brand assets on a budget? This is the Fiverr designer we point people to.

Rather not do it yourself?

We set these up for clients every week.

Hosting, email, SEO, tracking, and integrations, configured right the first time.

Call (866) 577-3444